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July 8, 2006
"How To Clean Wood Floors" = Smart eBay Sales Tactic
A frequently overlooked tactic for eBay selling is to offer information that is appropriate for your product. For instance, don't just sell a floor cleaning product - offer buyers information on how to clean wood floors.
Instead of focusing on keywords like 'wood floor cleaners' - in other words, product-focused keywords - try informational ones. Yes, it's true that most folks don't think of eBay as an informational site. Instead, it's perceived as a buying site. That very fact gives an informational-seller an advantage.
At this time, mpire is showing the average price of 'wood floor cleaner' to be $67.61. Surely that is worth the cost of some time spent to teach your customers?
Posted by SydneyJohnston at July 8, 2006 12:51 PM
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