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October 23, 2005

eBay Keywords Is A Great Research Tool

Did you know there are Arnold Schwarzenegger trading cards? I surely didn't - not until I checked out the eBay Keywords section.

"eBay Keywords is a list of highly popular terms that people search for on eBay. Each eBay Keyword has its very own page that allows you to view all the items eBay has for that keyword."

There are two ways to search:

1. A search box
2. By letters of the alphabet

Just moseying around, I clicked on the letter "S" (for no good reason, except that my name starts with "S" :-). I followed the "Schwarzenegger" path and found:

DVDs & Movies
* DVD (324)
* VHS (154)
* Laserdisc (17)

Entertainment Memorabilia
* Movie Memorabilia (165)
* Autographs-Original (139)
* Other Memorabilia (18)
* Music Memorabilia (5)

Collectibles
* Autographs (48)
* Historical Memorabilia (16)
* Trading Cards (13)
* Photographic Images (9)
* Holiday, Seasonal (7)

Books
* Magazine Back Issues (46)
* Nonfiction Books (23)

Clothing, Shoes & Accessories
* Men's Clothing (19)
* Vintage (11)

Toys & Hobbies
* Action Figures (27)

Beyond curiosity, is there any point to this list? Absolutely. It's great market research tool. If I were doing a site about Schwarzenegger or a site that included him, I would be very interested to know what items were selling well on eBay. It definitely gives me clues because eBay is so 'hot' that we can assume what's true there can be expanded to include the entire net. This may not always hold up, but is more true than not.

And the price is right for this great research tool!

http://buy.ebay.com

Posted by SydneyJohnston at October 23, 2005 11:23 AM

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