eBay Selling

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August 10, 2005

How To Have An eBay Business Instead Of An eBay Hobby

When we started the Auction Genius Course more than three years ago, we naturally had no idea how many lives we would affect and how satisfying it would be. And the content has naturally evolved, along with changes in the auction world.

For instance, we spend a lot more time on how to qualify products. With a thorough understanding of supply and demand, our chances of success are slim and none. This is made more difficult by the fact that it's not cut & dried. For instance, take a look at this email:

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“Dear Sydney, I have a problem and I don't know what to do. I want to sell a (particular kind of model airplane) on eBay. The trouble is that there are several hundred of them for sale right now and I guess that only about 10-20% of them have any bids. What do you think I ought to do?”

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What do you think the writer ought to do? The prudent thing, which I would advise almost every time, is to move along and forget this particular widget. But of course a really skilled marketer, or someone who was an expert in this field, might be able to bring some ideas and insights to this biz that would make it a gold mine. The point is there is no fill-in-the-blanks answer that is right for everyone. That's why a skilled seller really needs to understand what (s)he's doing. It ain't easy, folks.

We bought some expensive new recording equipment this summer, and if you'd like to listen to our newly-recorded class, you can find it here:

http://www.auction-genius-course.com/cd/freeclass/index.html

Posted by SydneyJohnston at August 10, 2005 12:48 PM

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