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July 27, 2005
Barbie Dolls Still Amazing Sellers On eBay
Barbie dolls have been amazing sellers in our culture every since Mattel introduced the first one in 1959. Mattel was started by Ruth and Elliot Handler in their garage. Ruth wanted an adult doll for children to play with, rather than baby dolls, which were the only dolls commonly available in the 50s. An all-male ad committee rejected the idea, but she persisted and the first doll sold 350 thousand toys @ $3 - quite a substantial fortune in the 50s. Since then, one billion+ dolls have been sold and Barbie is the most successful product in toy history.
http://auction-genius-course.com/what-to-sell-on-ebay/barbie.shtml
I've always loved dolls, so checking up on Barbie, I lots of other interesting doll best-sellers. Madame Alexander dolls have been around for 80 years and still sell well:
http://auction-genius-course.com/what-to-sell-on-ebay/madame-alexander-dolls.shtml
Cabbage Patch dolls have been around since 1978, and I distinctly remember a Labor Day craft show where I watched two grown women practically slug each other, fighting over one of the dolls and who was its 'mother" - they're never "sold" - only "adopted". What clever marketing!
http://auction-genius-course.com/what-to-sell-on-ebay/cabbage-patch-kids.shtml
Newcomer Bratz dolls are healthy sellers, too:
http://auction-genius-course.com/what-to-sell-on-ebay/bratz.shtml
If you're interested in this market, these dolls are perennial best sellers, although I haven't mentioned the very best doll seller of all. Stay tuned tomorrow for that bulletin.
Posted by SydneyJohnston at July 27, 2005 8:37 AM
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